Dr GOWRI SHANKAR R
MCom, MBA, PhD
ASSOCIATE PROFESSOR
MCom, MBA, PhD
ASSOCIATE PROFESSOR
Articles in Journals
| Sl.No. | Title | Name of Journal / Vol. No. / Issue No. / Page Nos | ISSN No. | Date Published |
| 1 | Fox's Head Or Lion's Tail? Work-Life Balance Of Women Entrepreneurs In Agriculture And Farm Ventures And Its Antecedent Effect On Quality Of Life | International Journal of Professional Business review / 7 / 2 / 1 - 19 | 2525-3654 | 01-May-2022 |
| 2 | Non-Accounting Drivers of Forensic Accounting Techniques: Insights from PLS- SEM Analysis | Theoretical and Practical Research in Economic Fields / XVI / 1(33) / 182 - 195 | 2068-7710 | 31-Mar-2025 |
| 3 | Does Green Financing Affect The Sustainable Economic Growth Of Emerging Economies? Evidence From Panel Ardl Model | ECONOMICS - Innovative and Economics Research Journal / 13 / 4 / 39 - 53 | 23035005 | 01-Dec-2025 |
Books/ Book Chapter/Case Study
| Sl.No. | Title | Author Names(s) | ISBN No. | Month Year |
| 1 | ECS - First International Conference on Technologies for Smart Green Connected Society | NAGARJUNA G,ARJUN B S, GOWRI SHANKAR R, SHABARISHA N,MANJUNATHA CHANNEGOWDA | / | |
| 2 | Women in Higher Education and the Journey to Mid-Career: Challenges and Opportunities | SHABARISHA N,DARSHAN S M, GOWRI SHANKAR R, JENIFER D, SHEEJA REMANI B KARALAM,GLORIA M. BABU, HEIDI L. SCHNACKENBERG (SUNY PLATTSBURGH, USA) | 9781668444511 | / |
| 3 | Promoting Sustainable Gastronomy Tourism and Community Development | JOHN PAUL RAJ V,GOWRI SHANKAR R, PRIYAKRUSHNA MOHANTY,OTHER, RASHMIRANJAN CHOUDHURY | 9798369318140 | / |
| 4 | Promoting Sustainable Gastronomy Tourism and Community Development | GOWRI SHANKAR R,PRIYAKRUSHNA MOHANTY | 979-836931815-7, 979-836931814-0 | / |
| 5 | Meaningful Tourism Strategies and Future Development | LAKSHMI R B,ANAND PATIL, GOWRI SHANKAR R, PRATHIBHA RAJ M S ,PANKAJ KUMAR TYAGI VIPIN NADDA AJIT KUMAR SINGH | 978-1-83797-838-0 | / |
| 6 | Meaningful Tourism Strategies and Future Development | ANAND PATIL,GOWRI SHANKAR R, LAKSHMI R B, PRATHIBHA RAJ M S ,AJIT KUMAR SINGH, PANKAJ KUMAR TYAGI, VIPIN NADDA | 978-1-83797-837-3 | / |
| 7 | Business Management and Ethics Insights from Indian Ethos | LAKSHMI R B,GOWRI SHANKAR R, NAGARJUNA G, ROOPA PATAVARDHAN,P. MARY JEYANTHI,NIRANJAN RAJPUROHIT DIEU HACK-POL | 978-183549254-3, 978-183549255-0 | / |
| 8 | Business Management and Ethics: Insights from Indian Ethos | NAGARJUNA G,GOWRI SHANKAR R, LAKSHMI R B, ROOPA PATAVARDHAN,DIEU HACK-POLAY, NIRANJAN RAJPUROHIT, P. MARY JEYANTHI | 978-1-83549-254-3 | / |
Participation in Seminars/Conferences/Symposium
| Sl.No. | Name of the Conference /Seminar /Symposium | Type of Program | Title of the Article | Role | Venue/Place | Date |
| 1 | National Research Workshop on Academic Publishing: | SEMINARS | PARTICIPANT) | Department of Hotel Management,Christ University,Bangalore.Bangalore | 13/11/2013 | |
| 2 | International Conference on Strategic Management - | CONFERENCES | PARTICIPANT) | The Oxford College of Business ManagementBangalore | 25/10/2013 | |
| 3 | Tourism Hospitality and Management- An Interdiscip | SEMINARS | PARTICIPANT) | Department of Tourism Studies,Christ University,BangaloreBangalore | 18/02/2014 | |
| 4 | Emerging Trends in Global Financial System | CONFERENCES | PARTICIPANT) | MES Institute of ManagementBangalore | 19/09/2014 | |
| 5 | A Seminar on Tourism Leisure and Hospitality- In a | SEMINARS | MODERATOR) | Bangalore | 24/02/2015 | |
| 6 | Emerging Trends and challenges in Commerce and Managment | CONFERENCES | A Study on Dependency of Certain Selected Indices on the Yellow Metal | PRESENTER) | AIMS School of CommerceBangalore | 16/04/2015 |
| 7 | Sustaining a Competitive Edge in the Changing Global Scenario | SEMINARS | A study of Holiday Effect on Sensex Return in Indian Market | PRESENTER) | Bangalore | 02/03/2016 |
| 8 | Tourism Hospitality and Management | CONFERENCES | Signalling Firm's Performance through Financial Statements Presentation(With reference to selected listed Hotels) | PRESENTER) | Bangalore | 04/02/2016 |
| 9 | Tourism Hospitality and Management | CONFERENCES | Service Quality: A concept Not fully Explored(with respect to Chinese Restaurants in Bangalore) | PRESENTER) | Bangalore | 04/03/2016 |
| 10 | Tourism Hospitality and Management | CONFERENCES | A study on Leverage Analysis and Profitability for selected Listed Travel Agencies and tour Operators in India | PRESENTER) | Bangalore | 04/03/2016 |
| 11 | Tourism Hospitality and Management | CONFERENCES | Financial Statement Analysis:A tool for Decision Making(with special reference to selected listed Airlines) | PRESENTER) | Bangalore | 04/03/2016 |
| 12 | Tourism Hospitality and Management | CONFERENCES | A study on Perception of Bangaloreans towards Tourism Campaigns | PRESENTER) | Bangalore | 04/03/2016 |
| 13 | Tourism Hospitality and Management | CONFERENCES | A study on the Impact of Travel Photography in the field of Tourism | PRESENTER) | Bangalore | 05/03/2016 |
| 14 | Tourism Hospitality and Management | CONFERENCES | A study on the Impact of Dividend Declaration in selected listed Hotels | PRESENTER) | Bangalore | 04/03/2016 |
| 15 | Sustaining a Competitive Edge in the changing Global Scenario | CONFERENCES | BREXIT- The Pre and Post effect on selected stock prices. | PRESENTER) | Bangalore | 07/02/2017 |
| 16 | International Youth Symposium | SYMPOSIUM | PARTICIPANT) | Christ University | 04/09/2015 | |
| 17 | Eleventh Asia Pacific Conference on Global Business,Economics,Finance and Business Management | CONFERENCES | BREXIT-Beginning of the End | PRESENTER) | Eleventh Asia Pacific Conference on Global BusinesBangkok-Thailand | 16/02/2017 |
| 18 | Synthesize: An Interdisciplinary conference on Management and Social Sciences | CONFERENCES | Demonetization-The new Beginning | PRESENTER) | Bannergatta campus-Bangalore | 10/03/2017 |
| 19 | International Conference on Sustaining a Competitive Edge in the changing Global Scenario: Challenges, Practices and Innovations | CONFERENCES | A study on the Big Five Personality Traits and Demographics on the IT Working Professionals Stock Investment Decision | PRESENTER) | Christ University Main Campus | 06/02/2018 |
| 20 | Harmony- Interface of Cosmic, Ethical and Religious Orders | CONFERENCES | Role of Sanatana Dharma in Sustainable Development Ethics in the 21st century: An Exploratory Study | PRESENTER) | Bangalore | 09/02/2019 |
| 21 | Synthesize | CONFERENCES | A Study on the impact of Conscientiousness Personality trait on the IT working Professionals Stock Investment Decision | PRESENTER) | Bangalore | 18/12/2018 |
| 22 | Emerging Trends in Accounting,Finance and Taxation | CONFERENCES | Stability Vs Volatility | PRESENTER) | Jain deemed to be UniversityBangalore | 27/02/2020 |
| 23 | International Management Conference | CONFERENCES | The Nobel Profession Challenged by Novel coronavirus in The 21st century: A case study of CHRIST University, India_An E-Way Forward in education and online learning after the onset of the pandemic outbreak(COVID-19), with a unique precedent at the global stage. | PRESENTER) | UNIVERSITI TEKNOLOGI MARA, UNIGLOBE COLLEGE, PUTRA BUSINESS SCHOOL AND BURGUNDY SCHOOL OF BUSINESSNew Delhi | 07/01/2022 |
| 24 | International Conference on Applied Reseach in Engineering, Technology and Management in Association with Department of Management Studies, Pondicherry University, Port Blair Campus , Andaman | CONFERENCES | Green Bonds in Global Financial Markets Exploring Spill-Over, Co-Movement, Risk Assessment and Diversification | PRESENTER) | Pondicherry University, Port Blair Campus , AndamanPondicherry University, Port Blair Campus , Andaman | 16/08/2024 |
| 25 | ERMA -2025 International Conference( Emerging Research in Management and Application) | CONFERENCES | Unveiling the Future of Business Success:Integrating Environmental and Sustainable Criteria through Business Cases | PRESENTER) | NITTE MEENAKSHI INTITUTE OF TECHNOLOGYBangalore | 27/02/2025 |
Invited Talks
| Sl.No. | Titel of the Program | Name of the Program | Date | Name of the Institution |
| 1 | Data Analysis and use of a statistical methods for Tourism Research | 17/09/2016 | Jyothi Niwas College (Autonomous) | |
| 2 | Data Analysis and use of a statistical methods for Tourism Research | 04/09/2018 | Jyothi Nivas College Autonomous | |
| 3 | Data Analysis and use of a statistical methods for Tourism Research | Department of Tourism and Travel Management | 13/09/2019 | Jyothi Nivas college Autonomous |
| 4 | Understanding Gen Alpha and NEP | Teacher Orientation Program | 05/05/2023 | Carmel Academy |
| 5 | Outcome Based Education And Course Design, Development, And Delivery | FDP | 16/10/2025 | RPA FIRST GRADE COLLEGE, Bengaluru and PRIMAX FOUNDATION |
Patents
| Sl.No. | Title of Invention | Inventor(s) | Filing Date |
| 1 | AI-ENABLED HUMAN CAPITAL AND FINANCIAL MANAGEMENT KIOSK | ANAND PATIL, GOWRI SHANKAR R, KOTIGARI REDDI SWAROOP, LAKSHMI R B | 28-Jun-2025 |
Research Project
| Sl.No. | Name of the Research Project | Investigator(s) | Sponsors | Internal/External |
| 1 | An Empirical Study on the Effect of Sonic Mnemonics on Branding | GOWRI SHANKAR R | Internal |
Workshop/FDP/Training programme
| Sl.No. | Name of the Workshop/FDP/Training programme | Name of Organiser | Level | Role | Date |
| 1 | ?OUTCOME BASED EDUCATION AND COURSE DESIGN, DEVELOPMENT, AND DELIVERY? | RPA FIRST GRADE COLLEGE, Bengaluru and PRIMAX FOUNDATION, Bengaluru , RPA FIRST GRADE COLLEGE, Bengaluru and PRIMAX FOUN | National | Invited Resource Person/Trainer | 14/10/2025 |
| 2 | Transforming Pathways: Strategies for Managing Gen Z | NEW HORIZON COLLEGE, NEW HORIZON COLLEGE | National | Participant | 18/02/2025 |
| 3 | Building a Future-Ready Academia? Developing Transformative Leaders | Shri Satya Sai Institue of Higher Learning, Shri Satya Sai Institue of Higher Learning | International | Participant | 07/02/2025 |
| 4 | FDP on Bhagavad Gita- A journey towards leadership excellance | Vangurd Business School, Vangurd Business School | Regional | Participant | 31/08/2024 |
| 5 | Introduction to Artificial Intelligence (AI) | IBM, IBM | International | Participant | 01/07/2024 |
| 6 | Workshop on Predictive AI and Analytics | Shri Dharmasthala Manjunatheshwara Institute for Management Development, Shri Dharmasthala Manjunatheshwara Institute for M | National | Participant | 07/03/2024 |
| 7 | FDP on Structural Equation Modelling | Global Institute of Business Studies, | National | Participant | 19/06/2023 |
| 8 | Faculty Development Program for Young Faculty of Colleges and Universities | St. Christopher's college of education, United board and St. Christopher's college of educ | National | Participant | 11/04/2023 |
| 9 | Faculty Development Program -I | CHRIST University, | Institutional | Participant | 06/07/2022 |
| 10 | RESKILLING AND UPSKILLING - A Strategic Response to Changing Skill Demands of Management Education | CHRIST University, | Participant | 30/05/2022 | |
| 11 | Capacity Building Programme on Service-Learning | CHRIST University, | Institutional | Participant | 29/03/2022 |
| 12 | One week Workshop on STRUCTURAL EQUATION MODELING AND TIMES SERIES ANALYSIS | REST Society for Research International (RSRI) , REST Society for Research International (RSRI) | National | Participant | 24/05/2021 |
| 13 | Pre- Conference Workshop of Synthesize 2018 | Christ university, | National | Participant | 02/10/2018 |
| 14 | Frontier Areas in the Subject and Curriculum Updation | School of Business studies and Social Sciences, Christ , | Participant | 21/05/2018 | |
| 15 | Case based Teaching,Writing and Publication | Christ university, | Institutional | Participant | 11/10/2017 |
| 16 | Teaching-Learning and Evaluation | School of Business studies and Social Sciences, | Participant | 17/05/2017 | |
| 17 | Structural Equation Modelling | Department of Management Studies, | Institutional | Participant | 22/06/2016 |
| 18 | Multidisciplinary Resrearch and Academic Engagements | Department of Business studies and Social Sciences, | Regional | - | 23/05/2016 |
| 19 | Transformation Through Indigenous Researcg Excellance in Tourism, Hospitality and Management | Department of Tourism Studies, | - | 30/09/2015 | |
| 20 | Orientation Course on Critical Thinking for Professional Excellence | CU- Academic Staff College, | - | 15/04/2014 |
Awards/Achievements/Others
| Sl.No. | Name of the Awards/Achievements/Others | Description | Organisation | Month/ Year |
| 1 | Online Course | Crafting an Effective Writer: Tools of the Trade(Fundamental English Writing) | Mt. San Jacinto College(Online Course) | 25 February 2015 |
| 2 | Facilitator Certification Programme in Basic SPSS | Conducted and organized by CART | CART | 01 July 2013 |